Tolaram Launches Nutrify into Nigerian Pharma Market

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Tolaram Launches Nutrify into Nigerian Pharma Market
Chief Haresh Aswani, managing director, Tolaram Group

Poised to bridge the gap in micronutrients deficiency among Nigerians, Tolaram Wellness has introduced a nutraceutical, Nutrify, designed to address nutritional needs and promote a healthy lifestyle.

Speaking at the launching of the product, held at Marriot Hotel, Lagos, Pharm. Lawrence Ekhator, chairman of the Association of Community Pharmacists of Nigeria (ACPN),
Lagos State branch, viewed the introduction of the new multivitamin as a good development, saying that it is always good when a new player comes on board, especially when they come in with new expertise. “A newer combination of molecules into the market would help to galvanize the growth of the sector and increase the wellness of the populace”.

He also lauded the initiative of Tolaram Group, in diversifying into the pharma sector, noting that it would impact positively on the outcomes of healthcare in the country. “The truth of the matter is that sometimes, we feel we have a lot of supplements but we tend to forget that Nigeria is a country of over 200 million people, and the seemingly lot of supplements we have are not yet enough to meet the needs of the populace, so Tolaram coming in is a welcome development”.

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He continued, “There is a need for nutraceuticals because most of the micronutrients that are required from the food we eat are not there, so that gap is there and the gap would always be there as time goes on and with the population increase, there is projection that in some years to come, Nigeria would be the third largest nation in the world after India and China, so based on that, there is a lot of space for Tolaram and for others, so it’s a positive development,” he said.

In his address at the occasion, Chief Haresh Aswani, managing director, Tolaram Group, assured Nigerians that the company would maintain the reputation of unwavering quality, which the group, in its 75 years of existence has established over the years, adding that the newly launched Nutrify would be a game changer in the Nigeria nutraceuticals market.

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“Tolaram Group is one of the largest manufacturers in Nigeria and the group has consistently produced strong household brands keeping in mind the consumers’ needs. Keeping the same philosophy of being consumer-centric, we hope that this new addition to the group will create another success story”.

Speaking further, Aswani appealed to Nigerians to continue to support the group as it grows, while assuring them of its commitment towards creating another Nigerian success story with the Nutrify brand, adding that the company would keep to its mantra, which is to give the best.

Mr Shobhit Jindal, project head, Tolaram Wellness, noted that Tolaram Wellness Limited is an expansion into the wellness category in Nigeria with premium nutraceutical products by the brand name Nutrify, adding that the company is excited to introduce its latest line of multivitamins and dietary supplements, designed to address nutritional needs and promote an active lifestyle.

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He noted further that the demands of modern-day life need a more balanced approach, adding that with so much to do and so little time, health doesn’t simply mean avoiding the doctor like it used to be before.

“With Nutrify, we strive to make your daily nutrition more natural, complete and convenient. We are here to create a difference and make supplements a joyful experience in your daily life because, in the end, it’s all about vitamins”, he said.

The high point of the event was a panel discussion on the topic “Do supplements make a difference in people’s daily life”, which was anchored by Dr Chinonso Fidelis Egemba popularly known as Aproko Doctor, and had Pharm. Timeyin Ogungbe, popularly called ‘Aunty Pharmacist’; Pharm. Lawrence Ekhator, chairman, ACPN, Lagos State, and Dr Sixtus Ozuomba, chairman of the Society of Family Physicians of Nigeria (SOFPON), Lagos State Chapter, as the discussants.

 

 

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